Apple Just Got $2.3M Fine – But By Whom?

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Apple Just Got $2.3M Fine - But By Whom?

Just before some hours remaining in the main Apple event, Brazil’s Justice Ministry suspended iPhone sales without a power brick/adapter.

Moreover, the government has fined Apple a $2.3M bill. This was published in today’s Brazilian Federal Register.

According to the Brazilian Justice Ministry:

Application of a fine in the amount of BRL 12,274,500, cancellation of registration of iPhone brand smartphones introduced on the market from the iPhone 12 model, and immediate suspension of supply of all iPhone-branded smartphones, regardless of model or generation unaccompanied by the power brick,

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Apple Just Got $2.3M Fine - But By Whom?

In October of 2021, the Justice Ministry notified Apple and Samsung about the companies not being clear regarding why they removed the power brick from their smartphone lines.

Recently Samsung included the power adapter with the latest Galaxy Z Flip4 and Z Fold 4 in Brazil, according to the Brazilian government guidelines whereas Apple, on the other hand, doesn’t have the accessory in the iPhone box.

However, Apple’s response to this matter was that company claims that it will appeal the Brazilian government’s decision also said:

At Apple, we consider our impact on people and the planet in everything we do. Power adapters represented our largest use of zinc and plastic, and eliminating them from the box helped reduce more than 2 million metric tons of carbon emissions – the equivalent of removing 500,000 cars from the road each year.

There are billions of USB-A power adapters already in use around the world that our customers can use to charge and connect their devices. We have already won several court decisions in Brazil on this issue and are confident that our customers are aware of the various options for charging and connecting their devices. We will continue to work with Senacon to address their concerns and plan to appeal this decision.

Also, the government decided it won’t apply the daily fine if Apple doesn’t suspend iPhone sales without a power brick immediately.

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